Simulate how physicians will respond - before the actual fieldwork
nQuorate is a market research simulation platform powered by thousands of behaviorally grounded AI digital twins of physicians. It lets commercial, medical, and market research teams test messages, concepts, positioning, and launch materials at a fraction of the time and cost of traditional fieldwork
Study
TPP Testing - 1L non-targetable mNSCLC
Panel
316 HCPs
LIKELIHOOD TO PRESCRIBE (T2B%)
% rating 4 or 5 on a 1–5 scale for eligible 1L mNSCLC patients
HCP verbatim
Why
“Product X’s median PFS advantage and the q3w dosing are what would tip me toward it in a 1L decision.”
- Medical Oncologist · Community · US
“For 1L mNSCLC I’m watching OS maturity and the tolerability profile - PFS alone won’t move my whole panel.”
- Medical Oncologist · Academic · US
“In community practice, q3w dosing means fewer chair days - that operational difference shapes my routine choice as much as the efficacy data.”
- Medical Oncologist · Community · US
Study
Message Testing - Severe Uncontrolled Asthma
Panel
408 HCPs
Most motivating message (T2B%)
% rating given message as very or extremely motivating to prescribe Product X
HCP verbatim
Why
“Exacerbations are what land my patients in the ED - anything that meaningfully reduces them is the message that moves me.”
- Pulmonologist · Academic · US
“OCS-sparing is the conversation I have with every steroid-dependent patient - M2 lands hard with those cases.”
- Allergist · Community · US
Study
Core Visual Aid Testing - 1L mNSCLC
Panel
276 HCPs
% selecting page as most critical to story
Five-page detail aid, rank-and-react methodology
HCP verbatim
Why
“The efficacy page is where I decide whether to keep listening - if those numbers don’t hold up, the rest of the conversation doesn’t matter.”
- Medical Oncologist · Academic · US
“For a new mechanism I flip back to the MOA page - that grounding shapes how I read the efficacy that follows.”
- Medical Oncologist · Community · US
How it works
Three steps from question to insight
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01 Step
Design your study
Upload your own survey, or describe your objective and let AI draft one for you, following life sciences market research conventions.
A.docx · .pdfUpload your survey
ParsedSUA_message_test_survey.docx
8 questions · 12 messages detected
- Q1Doctor, rate the following messages on how motivating you find them to prescribe ...
- Q2Why did you rate [highest-rated message] as the most motivating?
- Q3Doctor, rate the following messages on how believable you find the claims made by ...
- +5 more questions
OrBAI agentsDraft your survey
Your stimuli· 12 unbranded messages“Build a message-test survey for these 12 messages - novel SUA biologic, US.”
AI drafting your survey4 metrics1–7 rating+ rationale -
02 Step
Choose your panel
Select your respondents from thousands of behaviorally grounded AI digital twins - filtering on demographic, behavioral, and attitudinal traits to match the panel to your study.
Panel
IllustrativeSelected316 HCPsPulmonology Allergy / Immunology ≥20 SUA pts/mo Biologic prescribers Academic + Community+300 more matching AI digital twins in panel
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03 Step
Get decision-ready insights
Run the simulation and get comparative results, key drivers, and presentation-ready findings on a dashboard. Test alternatives and ask follow-ups against the same panel - without commissioning new research.
Insights · Message Testing
ExportMost motivating (T2B%)
M1 · 31%
M131%M323%M418%M214%M59%M65%+6 more messages62%Top driver segment
Academic pulmonologists
T2B lift +18 pts vs. community
Why M1 won
% of HCPs citing
- ED admissions are top concern73%
- Patient-actionable metric58%
- Aligns with GINA guideline framing41%
Recommendation
M3M1+M3Test a hybrid M1 + M3 variant
Tighter FEV1 framing projected to lift T2B
- ED admissions are top concern
FAQ
Frequently Asked Questions
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nQuorate’s HCP digital twins are engineered utilizing proprietary behavioral decision models. These models synthesize published clinical guidelines, formulary constraints, historical prescribing data, and demographic variables to accurately simulate physician decision-making across distinct specialties, sub-focuses, and geographies.
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nQuorate is designed for the early, iterative, directional studies where speed matters most - concept testing, message refinement, TPP stress-testing, segmentation hypotheses. For decisions requiring statistically powered sample sizes, traditional fielded studies remain the standard. The intended workflow is to use nQuorate to converge fast, then field the final study.
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Our approach is to benchmark twin responses against held-out fielded studies and measure directional agreement. Current performance benchmarks demonstrate strong directional agreement when tested against publicly available research studies.
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The platform currently supports comprehensive coverage across the United States. Expansion into other markets, including the EU5 and Asia, is actively in the development pipeline.
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Enterprise-grade compliance is integrated into the platform's foundation. Operations are conducted strictly without storing HCP Personally Identifiable Information (PII). The infrastructure mandates stringent data residency protocols and role-based access controls, architected to seamlessly align with standard enterprise IT and procurement requirements, including Single Sign-On (SSO) and comprehensive audit logging.
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Pricing models are structured around an initial proof-of-concept phase to demonstrate platform capabilities. Subsequent enterprise licensing is tailored to match organizational scale and specific research requirements.
Enterprise Pilot Program
Bring your research questions - We’ll run it live with the panel
See your own question answered before you commit to anything